LA-based copywriter + strategist
I’ve always been a words girl, but I began my editorial journey as a Parsons business student while interning at Harper’s Bazaar and V Magazine. From there, I wrote about fashion, beauty and culture for publications like Glamour, Rolling Stone, and Allure. I then made my foray into marketing and technology, where I served as Senior UX and Brand Copywriter at Rent the Runway, crafting narratives that enhance user experience and boost conversion. I've also had the privilege of shaping some of your favorite beauty brands, including Versed and Merit.
Beyond breathing life into brand voices, I am an advocate for underrepresented demographics and sustainable business practices. As the former Co-Chair of Rent the Runway's Black In Style ERG and a member of Condé Nast's D&I Task Force, I am passionate about diversity, inclusion, and sustainability—underscored by my enrollment in the Parsons Fashion Sustainability certificate program.
With a multifaceted background in digital and a discerning eye for design, I merge data-driven insights with creativity to create cohesive and authentic messaging that resonates. By crafting cohesive brand stories, I transform ideas into narratives that captivate and engage key audiences.
You’ve got a story. Let’s tell it.